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dc.contributor Diaz, Viridiana en
dc.contributor Stitt, Carmen R. en
dc.contributor.advisor Foss-Snowden, Michele en
dc.contributor.author Meza Lievanos, Maria Georgina en
dc.date.accessioned 2014-12-05T21:29:07Z en
dc.date.available 2014-12-05T21:29:07Z en
dc.date.issued 2014-12-05 en
dc.date.submitted 2014-12-05 en
dc.identifier.uri http://hdl.handle.net/10211.3/131574 en
dc.description Thesis (M.A., Communication Studies)--California State University, Sacramento, 2014. en
dc.description.abstract An ideological criticism of the telenovela Por Ella Soy Eva was conducted through a close reading of the text. The close reading of the text provided the means to understand the messages about gender that the telenovela is transmitting. Previous studies indicate that telenovelas have over time included stories consistent with the traditionally patriarchal hierarchy. The study revealed that while the telenovela Por Ella Soy Eva incorporated discussion of important gender issues, the issues were discussed in the light of dominant ideology. A focus on issues such as physical image, professional development, and marriage provided examples on how these issues seem to be opening conversation for gender equality but in reality promote the same dominant ideology as other telenovelas. This thesis suggests that through the process of hegemony Por Ella Soy Eva contributes to dominant ideology. en
dc.description.sponsorship Communication Studies en
dc.language.iso en_US en
dc.subject Television en
dc.subject Gender en
dc.subject Hegemony en
dc.subject Social identity theory en
dc.subject Dominant ideology en
dc.title The story of a woman through the eyes of a man: an ideological criticism of the telenovela Por ella soy Eva en
dc.type Thesis en

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