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Abstract:
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The author examined the prevalence of hegemonic masculinity in the male-centered television program “MANswers”. The author conducted content analysis to analyze the questions posed in the episodes of “MANswers”. Ten categories relating to hegemonic masculinity were created and analyzed. These categories were: sexual orientation, women’s roles, women’s bodies, men’s bodies, sex, violence, weapons and death, alcohol and drugs, emotions, animals, and making money. Finally, the category of other was also included to discern questions not related to the other categories. The author discussed the main findings of hegemonic masculinity pertaining to women and men, implications of propaganda, societal implications, efforts to change, and recommendations for future research. |
